GIBC DIGITAL EMBARKS ON MISSION TO TRANSFORM DIGITAL SERVICES FOR FORTUNE 500 MARKETING DEPARTMENTS
PRESS RELEASE JUN 27, 2016 17:00 EDT
New York, NY, June 27, 2016 - GIBC Digital, LLC announced today that it will be adding digital operations and delivery to its service offering to help marketing departments at Fortune 500 Companies automate operations and improve client experience and also announced that it has hired Stella Chin to lead the effort. With its expertise in business transformation and automation, and an approach that is driven by a focus on the client journey, helping marketing departments design and implement integrated marketing solutions that increase client engagement is a natural addition for GIBC.
The addition of a digital services group underscores GIBC’s commitment to ensure its clients have access to the right industry experts in those areas at the forefront of innovation. According to the company’s CEO, Greg Wood, “where automation and client experience intersect, there is a tremendous opportunity for our clients to differentiate themselves and grow their business in a competitive marketplace, but getting integrated marketing right requires specialized expertise, and we want to make sure our clients have access to the best people in the industry.” Wood added, “with all of her industry experience, Stella, without doubt, is the right person to lead the team that will deliver exceptional results for our clients.”
Where automation and client experience intersect, there is a tremendous opportunity for our clients to differentiate themselves and grow their business in a competitive marketplace, but getting integrated marketing right requires specialized expertise, and we want to make sure our clients have access to the best people in the industry.
Ms. Chin comes to GIBC Digital from J.P. Morgan, with more than 20 years of experience developing business and technical solutions. A graduate of Cornell University, Ms. Chin was a financial services consultant for Accenture and has worked at companies such as Citadel, Morgan Stanley, and Bank of America, before joining J.P. Morgan Asset Management to help build out their global digital marketing capabilities. “I’m excited to join GIBC Advisors,” Chin said. “They are a company with an unmatched commitment to their clients’ business, a clear vision for the future, and an impressive record of delivering.” She added, “the company has been helping its existing clients focus on the benefits of automation, and I’m confident we can do the same in the world of marketing.” Ms. Chin will also play a role in management of the company, as a member of its advisory board.
About GIBC Digital
GIBC Digital can transform your business. By leveraging our core competencies in customer experience, business intelligence, and automation, you can compete in a digital world, where technology has changed what customers expect, how businesses operate internally and interact with their customers, and how information is used to create brand loyalty and increase customer-lifetime value. Go to www.gibcdigital.com for more information.
Source: GIBC Digital, LLC